South Africa 10 Key Facts – take the test!

Test your general knowledge about the South African youth market with this quick quiz below:

1.) What is the capital of South Africa?
(just testing…)
a) Johannesburg
b) Cape Town
c) Cape Town, Pretoria *and* Bloemfontein

2.) What % of South Africa’s population are aged under 35
a) 25%
b) 55%
c) 40%

3.) There are more mobile owning youth accounts in South Africa than in
a) UK (True or False)?
b) Germany (True or False)?
c) France (True or False)?

4.) In 2011, how many smartphones will be purchased by South African youth?
a) 1 million?
b) 5 million?
c) 10 million

5.) What is the Smartphone ownership level of South African youth?
a) 10%?
b) 50%?
c) 75%?

6.) What is the #1 youth brand in South Africa?
a) Coke
b) Nike
c) Blackberry

7.) Which target group advocate the Blackberry brand most in South Africa?
a) 35 year old male executives
b) 25 year old male early adopters
c) 20 year old female students

8.) What is the #1 mobile phone application in South Africa by usage for youth?
a) BBM
b) Games
c) Location based services

9.) Which mobile social network has the most users in South Africa?
a) Facebook
b) Twitter
c) Mxit

10.) By 2012, which will be the biggest market in the world (by transaction value) for mobile money?
a) Asia
b) Africa
c) Europe

How did you get on? Check your answers below and tweet your score!
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Answers are:
1.) c – trick question
2.) b
3.) true, true, true
4.) c
5.) c
6.) c
7.) c
8.) a
9.) c
10.) b